Zomato To Shut Down Zomato Quick And Everyday Businesses

Eternal Ltd., formerly known as Zomato, announced on Thursday that it is shutting down its Zomato Quick and Everyday businesses. In a post-March quarter earnings letter to shareholders, founder and Chief Executive Officer Deepinder Goyal said the company had not found a clear path to profitability in these ventures without compromising customer experience.

Goyal explained that the current restaurant density and kitchen infrastructure were not suited for delivering orders within 10 minutes, which led to inconsistent customer experiences. Earlier this year, the company launched Zomato Quick, a rapid food delivery service that promised delivery within 15 minutes in select locations, with a dedicated delivery fleet. However, according to Goyal, Zomato

Quick was run as an experiment for several months, and the company did not see a significant increase in demand.

Zomato Everyday, which was launched a couple of years ago, offered home-style and customised meals for delivery from select locations. Goyal stated that the need for home-cooked meals was a limited use case, primarily for office locations in metro areas, and the company did not see a return on investment by continuing to operate it at a small scale.