Ashok Leyland To Add Over 50 Touch Points In North India To Boost Reach

Ashok Leyland Ltd. on Tuesday said it plans to expand its presence in north India by adding more than 50 new touch points, including dealerships and service centres, to strengthen its distribution and after-sales network.

The company currently has around 300 outlets in the region. With this expansion, it aims to tap into rising demand, as north India contributes over one-third of the total commercial vehicle industry volume, Ashok Leyland said in a statement.

"With large-scale infrastructure investments and increasing freight mobility requirements, Delhi is a pivotal market for the company’s medium and heavy commercial vehicles business," it added.