India’s wellness industry is booming, with PWC estimating its size at ₹490 billion, growing at a compound growth rate of around 16%. Fitness centres, yoga studios, Zumba dance classes, personal trainers, health food, and athleisure clothing proliferate. A section of the population is really taking their health and fitness into their own earnest hands, even as another section is feasting on newfound prosperity and growing obese.As society prospers, and the middle-middleclass and the upper-middleclass swell, along with the middles of the members of the middleclasses, the burden of disease shifts from communicable diseases to lifestyle diseases, such as cardiovascular disease, chronic pulmonary disease, diabetes and cancer.
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