Policybazaar radically transformed Indian insurance by making it transparent. For more than a decade, its digital marketplace gave users price transparency, easy online comparison, and confidence in a sector notorious for opacity. The platform empowered users and forced traditional insurers to adopt customer-centric and tech-driven practices.Policybazaar became the default name Indians thought of when seeking protection products. But market leadership breeds temptation. And its parent, PB Fintech, has never been shy about its ambitions.
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